Thursday, 09 September 2021 05:37

Daimler's head of design states that electrification will kill the traditional limousine

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You don't have to be an expert in the automotive industry to predict that the future of the German Mercedes is strictly electric, writes Motor1.

But what does that direction mean for company design? If we ask Daimler's head of design, Gorden Wagener, this whole process means that we will soon see the end of the traditional limousine. And judging by the EQE and EQS electric vehicles, it seems that the new wave of high-tech electric vehicles from Mercedes will be shaped as a mixture of sedan, hatchback and probably coupe.

"Electrification will kill a three-volume sedan for several reasons," Gorden Wagener told TopGear during the Munich Motor Show.

"Aero is one. Secondly, with a six-inch battery, the three-volume sedan just doesn't look good, it looks s ***. You have to do something that visually increases the height. "

Although the transition to electric drives generally gives designers more options, there are some limitations. What Wagener is talking about is the fact that the top EV sedans need a large battery and that destroys the elegant proportions of a traditional sedan.

The solution? "That's why we came up with that bold design with EQ models, because it looks stretched, it looks elegant. So [electrification] will change the proportions of the car. We have to make sure that not everyone looks the same, but that fear has existed for about 30 years. We have managed to make them different and I am convinced that we can do that in the future. "

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