Displaying items by tag: Alfa Romeo

Friday, 24 February 2023 18:39

A year of upheaval for Alfa Romeo

The brand strongly supported last year's results of the Stellantis group, confirming a successful turnaround, with improved operating results as a highly profitable brand. Tonale achieved success with tight quality control, which has been significantly improved. The year was full of exciting challenges, but above all excellent commercial results, showing clear growth in Europe with registrations up 22%, which led to a significant increase in market share, in relation to and in contrast to the results of the region, where it was recorded down 11% compared to 2021. In terms of registrations, many markets recorded strong results compared to 2021: France +101%, Italy +22%, Germany +22%, Spain +28%, Netherlands + 84%, Austria +85%, Greece +163%, Portugal +174%.

Globally, the results describe a stable situation in terms of business results, similar to the consolidated results of 2021, and the significant results in Turkey stand out within the global results as the fastest growing market, with four times the volumes compared to 2021. In Asia, the Stelvio recorded the most significant increase of +25%.

The year 2022 was marked by the Tonale, the first electrified C-Class SUV, which marked the beginning of the brand's metamorphosis and is a milestone in the "zero to zero" process, which will enable the Alfa Romeo brand to become the fastest brand in the world to transition from zero electric vehicles (starting in 2022) to a completely zero-emissions range in 2027. Giulia and Stelvio, the main stars of the Alfa Romeo range and pillars of the brand's future production, have been renewed in terms of design and technology and are ready to position themselves as reference points in their segments, as which they have been since their premiere.

As repeatedly emphasized by brand representatives, Alfa Romeo brand strategies are driven by the slogan "quality without compromise". Indeed, the highest global goals have been achieved. One of them is the result published by the JD Power company in the USA, which is the Customer Satisfaction Index, in which Alfa Romeo ranks first in the world of cars.

2022 is a year to remember, and the pleasure and rewards don't end there. The result achieved by the Alfa Romeo team in the Formula 1 World Championship saw them jump to a high 6th place in the constructors' standings: the team's best result in a decade.

2022, which rewarded the efforts and dedication of a cohesive and determined brand, which aims to further progress in 2023. A year that promises to be full of challenges that Alfa Romeo will face with its usual bold attitude that the brand is known for, a symbol of noble Italian sporting spirit since 1910.

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Wednesday, 26 October 2022 03:42

What will happen to Alfa Romeo?

The Paris Motor Show brought many news, in the form of new models, but also stories about the future of certain brands. Alfa Romeo, an Italian company that has been in financial trouble for several years, still has a bright future, according to the main man of Stellantis.

Carlos Tavares talked to the media during the Paris Motor Show and talked about the legendary brand Alfa Romeo. On this occasion, he stated that the Italian brand will achieve record financial results this year.

"The most difficult times have definitely passed and Alfa is on the right track." Alfie is doing very well, we have turned the business around and it is now profitable. This brand is now in a situation where it can finance its own future," said Tavares. According to him, the turnaround was done even before the launch of the Tonale model.

Tavares guarantees that Alfa's future is secure, and for many years to come. "This will be a record year for the brand." Alpha is quiet for the next 10 years. "Since we created Stellantis, her turnaround has been spectacular," adds the Stellantis chief.

As a reminder, recently Alfa Romeo was in a hopeless situation with only two active models. Tonale was recently introduced, a compact SUV model that immediately won the place of the brand's best-selling model. At the same time, a number of novelties were announced for 2024, including a sedan positioned above the Giulia model.

As Index.hr writes, Carlos Tavares emphasized that Alfa Romeo, DS and Lancia are three premium brands in Stellantis and that as such they can now make a "limited contribution to the group compared to other brands". However, much more is expected from these brands in the future.

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Anyone who has thought about buying these great Alfa Romeo sports models can now easily stop, or start collecting more money. All 500 available copies of the Giulia GTA and GTAm have been sold out. Prices in Italy started at 175,000 euros for the Giulia GTA, and 180,000 euros for another "crazy" Giulia GTAm. From now on, their value will only grow, if any of the owners decides to sell at all. We draw your attention to the fact that these were the last real athletes on a "dirty" drive from an Italian factory, because electrification is now following.


Last March, Alfa Romeo launched the sale of two special editions of its premium compact Giulia sedan - the GTA and GTAm. The two versions were limited production, with more power, special emphasis on performance, more extreme aerodynamics and less weight.
A year and a half later, at a much higher price than the ‘standard’ Giulia Quadrifoglio, the Italian carmaker sold all 500 copies of the GTA and GTAm series, writes the Auto Club.

Alfa Romeo states that many copies "went" to China, Japan and Australia. Recall that GTA and GTAm were not available in North America.

These 500 available copies were offered as a sign of the cult 1965 Alfa Romeo Giulia GTA developed by the Autodelta Racing Team in Baloc, in the same number, given that so many were needed to homologate the model as a sports car in Group 2 Turismo class.

In addition, these are models that returned the ‘GTA’ badge to Alfa cars on the company’s 110th birthday. Certainly, GTA and GTAm should be mentioned as the last "pure" sports model of the Italian brand with internal combustion before the upcoming electrification. This should certainly affect their value in the future.

Recall that the GTA and GTAm are equipped with a 2.9-liter twin-turbo V6 that develops 540 hp (397 kW). They catch a hundred in 3.6 seconds, and thanks to the new suspension configuration developed with the help of Alfa's runners, they manage better on curves than the standard model.

 

In terms of design, the GTA has 20-inch alloy wheels with a central screw and a redesigned body that includes an active front spoiler, larger intake manifolds, fender extensions, a fixed rear wing (GTAm) and a larger diffuser with Akrapovic titanium exhausts. Without the rear seats, the GTAm is 100 kilograms lighter than the standard Quadrifogli.

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A new rumor from the sunny Apennine Peninsula.

Tonale is a model that is talked about so much and often, and it is still not presented in serial form. The car that is supposed to officially start the Alfin Revival was to be shown during this year.

However, the new head of the Italian brand, Jean-Philippe Imparato, was not satisfied with the performance of the plug-in hybrid variant, so he decided to postpone the premiere until the car and the whole assembly were perfected.

However, the latest news from the other side of the Adriatic Sea indicates that Alfa's management is in a hurry to present the novelty. It has already been announced that the full premiere of Tonale will take place at the next Geneva Motor Show, which will be held in February 2022.

Italian car journalists believe that Alfa will disclose the first official photos of Tonale at the end of this year, while all information or the complete debut will be reserved for the Geneva Motor Show.

Let us remind you, Tonale was presented in conceptual spirit in 2019, and then it was announced as a replacement or successor for Giulietta. That was at a time when the FCA alliance still existed, now, under Stellantis, different plans are underway.

With the arrival of Tonale, Alfa will return to the C segment from which it stepped out after the production of the aforementioned Giulietta was completed. However, the new management also wants a traditional hatchback in this class, but so far there has been no official information about such a vehicle.

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According to the latest statements of the CEO of the Stellantis group, Carlos Tavares, it can be concluded that the competition has repeatedly wanted to take ownership of the Alfa Romeo brand, and the most serious was Volkswagen in 2018.

According to Autocar sources, contact was established between Volkswagen and the FCA Group during 2018 on the idea of ​​Ferdinand Piëch. The former director of Volkswagen often spoke positively about Alfa, for example during the Paris Motor Show in 2011 when he thought that this brand could flourish if it were owned by the VW Group, and even then said that Porsche could manage the Italian brand .

By 2018, Piëch no longer had the main say in Volkswagen’s day-to-day operations, but sources claim he was still determined to buy an Alfa Romeo. His interest jumped when investment company ADW Capital Management, a longtime owner of shares in the FCA, suggested that the Alfa Romeo brand could reach the level of Ferrari with a few changes.

Contact was established in June 2018, at the request of Ferdinand Piëch. Mike Manley, who then took over as CEO of the FCA Group, and Herber Diess, the head of Volkswagen, met to talk about potential collaboration. However, when Diess asked if Alfa Romeo was for sale he got a short and simple answer - no.

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According to some media, three premium brands in the structure of the new Stellantis group - DS, Lancia and Alfa Romeo, will cooperate in the joint development of the new generation of cars that will be presented in 2024.

DS's product director confirmed that the three brands will receive propulsion systems and technologies that will not be available in other Stellantis models.

"We are working with our Italian colleagues on specific premium models, drives and features to distinguish premium brands from major brands," Marion David told Automotive News.

The models that Lancia, Alfa Romeo and DS have specially planned for the next few years will be developed and offered to the market. The next generation of cars, however, will unleash the full potential for synergy within the newly formed company.

"Cars that are already in development will be launched," says David. "And then for the next generation, we're focused on creating synergies that are the reason for the merger."

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